Email marketing has been the favorite of marketers due to the high conversion rate it provides. It can bring magical traffic to the website and is hence regarded imperative for marketers to be knowledgeable about the technique. You will learn how to run permission-based email marketing campaigns effectively for an increased traffic on your website.
Outcome of the course:
At the end of the course, you will be confident to run an email marketing campaign for your company. You will understand how to develop content and increase the reach of your emails. You will be familiar with the best tools used for email marketing.
Email Marketing Strategy:
Email Marketing Syllabus:
• Evolution & scope of email marketing
• Defining a solid email marketing strategy
• Setting realistic objectives
• Content strategy for email
- best practices for designing and writing your emails
- Powerful Subject Lines
• Spam & Inbox delivery
• Email Marketing tools
• Strategies to improve deliverability
- Best Time and day to release your Email Marketing campaigns
- Frequency of Emails
- Build a robust and good quality database
- Getting the most from your list through segmentation and targeting
• Data collection methods & best practices
• Improving email & newsletter results
• Reporting & Analytics
• Case Studies
DIGITAL MARKETING TRAINING FROM AN AWARD WINNING INSTITUTE – TBS
After setting milestones in Digital Marketing Services, TBS(a premier Digital Marketing Agency with 1000 plus happy clients, proven results, an all en-compassing global presence) is striving hard to certify and transform aspiring professionals into Digital Marketing Specialists.
Working as Content Writer from last four years, I was looking for a Social Media Course to expand my career horizon. A friend of mine suggested to join Social Media Course at TBS and it really worked for me.
- Nikita Padave - Content Writer at Housing.com
I learned a lot of things directly linked with SEO that I didn’t know before. We could ask a lot of questions to the instructor. I really enjoyed the practical aspect of the training at TBS.
- Prerna Talreja - Media Planner at Ogilvy & Mather
With Faculties as experienced, willing to come down to your level & imparting their knowledge,sharing real time facts & figures, definitely puts you on course for next big thing. I wish TBS luck in their endeavor to create digital personalities.
- Prashant Bhurke - Manager Marketing at Sony Computer Entertainment Europe
GUIDING YOU ALONG.MEET OUR INDUSTRY EXPERT FACULTY.
Media Buying Manager at Quickr.com
Tripta has vast experience in Media Buying & Affiliate & is currently leading the performance media buying at Quikr.com. She has also handled the affiliate marketing of leading websites like Shaadi.com, Fropper.com & Makaan.com.
Topics : Affiliate Marketing – Media Buying & Planning
Manager – Search Marketing at GroupM
Sunil is a Google certified (Adwords & Analytics) professional with more than 5 years of experience in the digital field. He is an experienced SEO and SEM specialist, and has solid skills in Local Business Listing & Google Analytics as well.
Topics : SEO – SEM – GA – Adwords – Display Marketing
Manager – Digital Analytics at Accenture
Saagar Shinde is a qualified Google Analytics Individual, with over six years of experience in online marketing. He is proficient in a variety of web analytics tools like Google Analytics, Omniture, Coremetrics.
Topics : Google Analytics (GA) – Web Analytics
Sr. Copy Writer at Freemont Digital
Alefia Delhiwala is a Senior Copy Writer at Freemont Digital. She has a great deal of experience in digital content and social media. She has worked for major movie production houses and handled the social media for many famous celebrities.
Topics : Content Writing – SMO
Marketing Manager at WestCoast
Madhuram is a talented digital marketing professional, with experience in Internet marketing techniques like SEO, SMO, PPC & GA. She has a good hand in optimizing online marketing initiatives for increased customer acquisition.
Topics : SEO – SMO – PPC – GA
Co-Founder at Beeing social
An Advertiser by qualification & a marketer by choice, Singh has worked with B2B and B2C companies. Abhishek Singh Rajpurohit has been involved in the profession of creating brands, managing customer expectations & creating demand for complex solutions.
Topics : Social Media – ORM
Manager – Digital Sales Operations – Star India
Digital Marketing Professional with experience in Account Management, Strategy and Planning for Search Engine Marketing, Social Media Marketing, Display Advertising, Video Advertising, Mobile Advertising & Retargeting campaigns.
Topics : SEM – PPC & Display Marketing
Founder – Five Online Web Solutions
Digital Marketing Consultant With Specialization in eCommerce, PPC, E-mail Marketing, Media planning, Digital Marketing, Digital Brand development, web site traffic growth, web site UI and Web Applications.
Topics : PPC – Email – Media Planning
A result oriented professional with over 7+ years of experience in SEO Operations, Google Web Analytics, Project Management, Search Engine Marketing, Data Analysis, Team Management, Portal Management.