5 Creative ways to Use Instagram and Make Money
We are well aware (only if you don’t live underground or if tech hasn’t reached you yet) of the growing popularity of Instagram, and right now it has become a real force to be reckoned in the marketing world. Every big and small industry is efficiently making use of this platform to gain popularity and attract consumers towards their products and services.
So if you are ready to put in your time and commitment, then you can easily find yourself in a position where you can start making serious money from your Instagram account.
Still not sure how to do that?
Not a problem! I’ll guide you through the main ways to cultivate an income through Instagram and make a name for yourself in the right places.
First things first, what’s your followers count like? You should know from the start that brands will expect a strong and loyal following to engage in a partnership. To grow numbers, you must want to post several images everyday…but not all at once! Make sure your images are of good quality with attractive effects. Last but not least, you need to engage your post with relevant hashtags. It’s unlikely that your images will travel far without relevant hashtags.
Affiliate marketing is basically when you promote a product and get paid per sale. With Instagram, you can upload post highlighting their products and drive sales through your affiliate URL. You can put your affiliate URL on your captions or your bio. This type of marketing is popular with clothing on Instagram, where you upload your “OOTD” (outfit of the day) with the affiliate link sending followers to your full outfit details. It’s also great for beauty bloggers, as you can invite people to “shop the look”.
Instagram users with engaged followers can earn extra bucks by creating original sponsored content for various brands. These posts are basically sponsored content with a photo or video highlighting their product or brand. They are usually accompanied by captions that may include branded hashtags, @mentions or links. However, it’s important that any brands or products you promote are a good fit for your own personal image on Instagram.
Sell your Photos:
Why not use Instagram for its sole purpose……to showcase your photography? If you are a professional (or armature but keen!) photographer, Instagram is the best place to advertise and sell your shots to individuals or agencies. As always, remember to use appropriate hashtags to pull people towards your shots and get a conservation going with influential photography agencies.
With the launch of Stories on Instagram, it has seen Stories rise to 200m users daily. People love sharing and viewing their friend’s life every day. The fact that these remain only upto 24hrs creates a sense of urgency among the viewers. Using stories is a terrific addition to your Instagram marketing plan. You can at least post 5 stories on daily basis to provide your followers a sneak peek into your life. This helps in creating a better engagement with your followers and as a result helps boost your Instagram account.
So that now you know these handy ways to earn money through your Instagram, you are all set to start building your own empire. Whatever avenue you decide to go down, be sure to always keep your personal brand in mind and treat what you do as a business.